Who we work with

For over 40 years, we’ve worked with clients in all types of industries, including:

Healthcare, Health Insurance, and Health Services

Monthly Medicare patient satisfaction survey for insights on the clients’ services impacting Consumer Assessment of Healthcare Providers & Systems (CAHPS) scores.
Ongoing study for the clients’ Voice of Consumer program, which incorporates monthly brand awareness tracking, perceptions of the client and key competitors, advertising awareness and impressions, and Net Promoter Score (NPS).
Quarterly Net Promoter Score (NPS) survey of in-home healthcare recipients used for internal performance scorecards.
Mail services and incentive management for grant-related research.
1:1 in-depth interviews of healthy lifestyle program leaders for BIPOC populations.
B2B and B2C research and insights for thought leadership publications by a national health service provider.
1:1 in-depth interviews among medical students related to their field of study or specific courses.

Financial Service Institutions

Ongoing market assessment study to gather market share, brand awareness, and image information for a leading global financial services firm.
Yearly study measuring customer attitudes, awareness, and usage of client organization and regional competitors, focused on a niche, challenging to reach population.
Targeted national survey of consumers most likely to use the client’s financial services, measuring reactions to new branding and client logos.
Employee satisfaction survey on behalf of a regional financial institution.

Education

Awareness and perception studies for higher ed institutions to measure strengths and weaknesses against competing institutions and improve strategic decision making.
Mystery shopping to see how prospective students are treated and communicated with by higher ed institutions.
Study measuring bond referendum attitudes for a public school district.
Parent satisfaction and child well-being measurement for a public school system.
Gauging school district staff and faculty satisfaction, and soliciting feedback to aid in improvements and strategic decision making.

Media

Survey of a regional media company’s potential advertisers, measuring advertiser budgets, practices, and Net Promoter Score (NPS), informing company advertising practices.
Magazine reader survey, measuring market saturation and advertising effectiveness, informing future strategic and advertising decision making.
Awareness, satisfaction and imaging reaction survey for a public broadcaster.
Large reader survey for a regional media company, testing new product concept reactions and willingness to pay, informing strategic decision making and product development.
Gauging media use and content interest prior to entering a new market.
Top-of-mind awareness studies to aid in advertising sales.

We also work with many non-profit organizations, retail businesses and more!